Marketing, Cookies, and Tracking

Marketing Uses, Cookies, and Other Activities

To the extent permitted by applicable law, including in accordance with your consent where required by applicable law, we may engage in the following activities:

• We may use your contact details to contact you to determine whether you would like to initiate a business relationship with us or to send you marketing emails. If you do not wish to receive such marketing emails, you may opt out by declining to receive such emails when registering or in our subsequent communications by following opt-out instructions included in the email or at other information collection points on the Online Services.
• We may display advertisements to you regarding Products and Services that we believe are relevant to you based on your activities on the Online Services or on other web or digital properties. Such advertisements may be shown on our Online Services or the online services of others. We achieve this by using, and allowing third parties (e.g., Facebook, LinkedIn) to use certain cookies, eTags, pixels, web beacons, and other tracking technologies to track your activities on our Online Services and other online services. For more information about these activities and how to manage or opt out of them, please see our Notice on Cookies.
• We may make customer offers to you based on your activities across different Online Services, including activities on other web or digital properties or your other interactions with Company that are not via the Online Services (e.g., regional offers based on the location of your office listed on order forms).
• We also perform statistical analyses of the users of our Online Services to improve the functionality, content, design, and navigation of the Online Services.

Processing Using Website Tracking

On certain of our websites, we use Google Analytics, to help us understand how users engage with this and other of our websites. Google Analytics may track your activity on our sites (i.e., the pages you have seen and the links you have clicked on) and helps us measure how you interact with the content that we provide. This information is used to compile reports and to help us improve the sites. The reports we receive disclose website trends without identifying individual visitors. Learn more about Google’s privacy practices, and exercise the opt-out provided by Google by downloading the Google Analytics opt-out browser add-on, or as described in our Notice on Cookies. Most web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. The Help portion of the toolbar on most browsers will tell you how to prevent your computer from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. We will honor such ‘Do-Not-Track’ requests.

Interactive Features of our Websites

To the extent we offer any public or group forums on our Products or Services, such as newsfeeds, blogs, message boards, or similar tools (“Interactive Features”), the posts or comments you make may be public and viewed by others. You should use care before posting information about yourself, including Personal Data. You acknowledge and understand that you have no expectation of privacy or confidentiality in the content you submit to Interactive Features over the Products and Services. Except when required to do so by applicable law, we assume no obligation to remove Personal Data you post on our Products and Services, and your disclosure of any Personal Data through the Interactive Features is at your own risk.

 

 

Notice on Cookies

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. We also share and disclose some cookies with third-parties.

More specifically, we use cookies and other tracking technologies for the following purposes:

• Assisting you in navigation;
• Assisting in registration to our events, login, and your ability to provide feedback;
• Analyzing your use of our products, services or applications;
• Assisting with our promotional and marketing efforts. (including behavioral advertising)

The cookie preference tool, which you can click on at the bottom of the Website contains a detailed list of the cookies we use on our Website and allows you to customize the cookies we store for you. Our Website is scanned with our cookie scanning tool regularly to maintain a list as accurate as possible. We classify cookies in the following categories:

• Strictly Necessary Cookies
• Performance Cookies
• Functional Cookies
• Targeting Cookies

 

 

Children’s Data

Company does not knowingly collect, maintain, disclose, or otherwise process Personal Data from minors below the age of 16 without the permission of such minor’s parents or legal guardians.

 

 

Third Parties

Third-Party Service Providers

Third-party service providers acting on our behalf must execute agreements including confidentiality requirements and will only process Personal Data as necessary to perform their functions in a manner consistent with this Notice, other applicable privacy notices, and as explicitly permitted or required by applicable laws, rules, and regulations. Our third-party service providers may be located in the United States and other jurisdictions.

Combination of Data With Data Received from Third Parties

We may combine information we collect, whether Personal Data or not, with Personal Data that we may obtain from third parties.

Links to Other Websites

Our Products or Services may contain links to other websites, applications, products, or services that are not owned or operated by Company, such as social media websites and applications like Facebook and Twitter. You should carefully review the privacy policies and practices of other websites, products, and services as we cannot control and are not responsible for privacy policies, notices, or practices of third-party websites, applications, products, and services.

 

Consumer Health Data Privacy Policies

Effective: March 31, 2024

Washington Consumer Health Data Privacy Policy

This section of the Privacy Policy is our Washington Consumer Health Data Privacy Policy (“WCHD Privacy Policy”), which describes how we Process the Consumer Health Data of Washington residents and individuals whose Consumer Health Data is Collected in Washington (“Washington Consumers”) pursuant to the Washington My Health My Data Act (the “Washington Act”).

In the event of a conflict between any other policy, statement, or notice and this WCHD Privacy Policy, this WCHD Privacy Policy will prevail as to Consumer Health Data Collected under the Washington Act. Capitalized terms used in this section that are not otherwise defined in the Reckitt Corporate Privacy Policy (“Corporate Privacy Policy”) or in this WCHD Privacy Policy shall be defined as they are in the Washington Act.

“Washington Consumer Health Data” means Personal Information that is linked or reasonably linkable to a Washington Consumer and that identifies the Washington Consumer’s past, present, or future physical or mental health status. Washington Consumer Health Data does not include Publicly Available Information or Deidentified Data.

Reckitt may Collect the following categories of Washington Consumer Health Data about Washington Consumers:

• Individual health condition, treatment, disease, or diagnosis information;
• Social, demographic, psychological, behavioral, and medical intervention information;
• Health-related surgery or procedure information;
• Use or purchase of prescribed medication information;
• Bodily function, vital sign, symptoms, or measurement of physical or mental health status information;
• Diagnosis or diagnostic testing, treatment, or medication information;
• Reproductive or Sexual Health Information relating to seeking or obtaining Reproductive or Sexual Health Services;
• Biometric Data that is generated from the measurement or technological Processing of an individual’s physiological, biological, or behavioral characteristics and that identifies a Washington Consumer;
• Precise Location Information that could reasonably indicate a Washington Consumer’s attempt to acquire or receive health services or supplies;
• Data that identifies a Washington Consumer seeking Health Care Services; and
• Information Processed to associate or identify a Washington Consumer with the data listed above that is derived or extrapolated from non-health information, such as proxy, derivative, inferred, or emergent data by any means, including algorithms or machine learning.

Reckitt may Collect Washington Consumer Health Data, described above, online and offline in a few different ways:

• Washington Consumer Health Data that you provide. We may Collect Washington Consumer Health Data that you provide when you use our Services, participate in a promotion or reward program, attend Reckitt programs or events, participate in a clinical trial, engage with customer service on phone calls and any other way that you may be able to interact with us. With your permission, we may also Collect Washington Consumer Health Data from another source provided by you like your connected device or profile.
• Washington Consumer Health Data from third-party sources. We may Collect Washington Consumer Health Data from third-party sources including, but not limited to, third-party service providers, or business partners. In addition, we also may Collect Washington Consumer Health Data from industry and patient groups and associations you participate in and provide permission for disclosing to us Washington Consumer Health Data or combine information we have collected from multiple sources. We may engage third-party service providers to provide certain interactive features on our Services. Your use of these interactive features is voluntary, and we may retain the Washington Consumer Health Data that you submit through these features. For example, we may offer an interactive survey or chat feature when you use our Services to assist you with identifying information about Reckitt products and services related to certain health conditions or for other customer service purposes. By using these features, you understand that our vendors may process the information obtained through the feature to provide the Services on our behalf.
• Washington Consumer Health Data collected from devices you use to connect with us or use our Services. Reckitt Collects Washington Consumer Health Data through our websites and apps and automatically from devices you use to connect to our Services. For more information about this, please see our “Cookies and Other Technologies” section in Reckitt’s Corporate Privacy Policy.
• Washington Consumer Health Data collected with business partners. We sometimes work with other organizations to provide you with our Services.
• Drawn from the other information we Collect. Depending on your use of the Services, we may make inferences related to Washington Consumer Health Data.

Reckitt may Collect, and use the Washington Consumer Health Data described above to the extent necessary to provide the Services or an Reckitt product, requested by a Washington Consumer or with the Washington Consumer’s Consent, including to:

• Provide the Services, including as requested by Washington Consumers, such as providing educational information;
• Monitor visits to, and maintain, our Services, websites and apps;
• Fulfill your requests, orders, or transactions related to the Services, including customer support;
• Support your use of Reckitt products and services;
• Manage and send transactional communications;
• Manage and send marketing communications and to develop marketing strategies for the Services (including cross-context behavioral and targeted advertising purposes);
• Use for scientific research purposes;
• Oversee the business development of the Services and research insights to understand how people use the Services; and
• Prevent, detect, protect against, and respond to security incidents, identity theft, fraud, harassment, malicious or deceptive activities, or any activity that is illegal under Washingtonstate or federal law; comply with law; and preserve the integrity and security of our systems; and investigate, report, or prosecute those responsible for any illegal action under Washington state or federal law.

We may also Collect and use Washington Consumer Health Data for our internal business purposes, such as data analysis, audits, developing new products, enhancing our Services, identifying usage trends and determining the effectiveness of our promotional campaigns. We may also use inferences drawn from Washington Consumer Health Data to create a profile reflecting your preferences.

Where we require the Washington Consumer’s Consent for Collection for a specified purpose, a description of those purposes is provided to you at the time of Collection.

The categories of Third Parties (which does not include our Processors) with which Reckitt may Share Washington Consumer Health Data are: suppliers of services that support the Services, business partners, e-commerce support vendors, government agencies and law enforcement, analytics and research providers.

Reckitt may share the following categories of Washington Consumer Health Data: individual health condition, treatment, disease, or diagnosis information; social, psychological, behavioral, and medical intervention information; health-related surgery or procedure information; use or purchase of prescribed medication information; bodily function, vital sign, symptoms, or measurement of physical or mental health status information; diagnosis or diagnostic testing, treatment, or medication information; reproductive or Sexual Health Information relating to seeking or obtaining Reproductive or Sexual Health Services; Biometric Data that is generated from the measurement or technological Processing of an individual's physiological, biological, or behavioral characteristics and that identifies a Washington Consumer; Precise Location Information that could reasonably indicate a Washington Consumer’s attempt to acquire or receive health services or supplies data that Identifies a Washington Consumer seeking Health Care Services; information Processed to Associate or Identify a Washington Consumer with the data listed herein that is derived or extrapolated from non-health information, such as proxy, derivative, inferred, or emergent data by any means, including algorithms or machine learning.

Reckitt may also disclose or transfer Washington Consumer Health Data to:

• Our Processors to provide goods and services in a manner consistent with the purpose for which the Washington Consumer Health Data was Collected and disclosed;
• Parties with whom the Washington Consumer has a direct relationship for the purpose of providing a product or service requested by the Washington Consumer, in circumstances where we maintain control and ownership of the data and the party only uses the Consumer Health Data at our direction for the purpose for which the Washington Consumer Health Data was Collected or Consented to; or
• External parties as an asset that is part of a merger, acquisition, bankruptcy, or other transaction in which the party may assume control of all or part of our assets.

The Washington Act provides certain rights with respect to Washington Consumer Health Data, including a right to confirm, access, delete or withdraw consent relating to such data, subject to certain exceptions. Washington Consumers can exercise their privacy rights by submitting a request by clicking “Privacy Rights Request.”

Any privacy rights request you submit to us is subject to a verification process. We will not fulfill your request unless you have provided sufficient information for us to reasonably verify you are the Washington Consumer about whom we Collected Washington Consumer Health Data. Please follow the instructions we provide you and promptly respond to any follow-up inquires so that we may confirm your identity.

If your request to exercise a right under the Washington Act is denied, you may appeal that decision by clicking “Notice of Appeal.” We will process and respond to your appeal within the time permitted by the Washington Act.

If you have questions about your Consumer Health Data, please contact us by clicking here or by emailing us at ConsumerCare_USA@reckitt.com. Alternatively, you may send a letter to the following address:

Reckitt
Attention: Consumer Relations
399 Interpace Pkwy
PO Box 224
Parsippany, NJ 07054

In all communications to Reckitt, please include the email address used for registration (if applicable), the website address or the specific Reckitt program to which you provided Consumer Health Data and a detailed explanation of your request. We will do our best to respond to all reasonable requests in a timely manner.

Reckitt reserves the right to amend this Consumer Health Data Privacy Policy at any time. If Reckitt changes its privacy practices, a new Consumer Health Data Privacy Policy will reflect those changes and the effective date of the revised Consumer Health Privacy Policy will be set forth at the top of this section.

Consumer Health Data Privacy Policy for Other U.S. States

Certain Personal Information may be considered “Consumer Health Data” under applicable U.S. State privacy laws (collectively “Consumer Health Data Privacy Laws”), including, but not limited to, Nevada and Connecticut. Capitalized terms used in this section that are not otherwise defined in the Reckitt Corporate Privacy Policy or within this section shall be defined as they are in the applicable Consumer Health Data Privacy Law.

Reckitt may Collect the following categories of Consumer Health Data about Consumers:

• Information relating to any health condition or status, disease or diagnosis;
• Information relating to social, psychological, behavioral or medical interventions;
• Information relating to surgeries or other health-related procedures;
• Information relating to the use or acquisition of medication;
• Information relating to bodily functions, vital signs or symptoms;
• Information relating to Reproductive or Sexual Health Care;
• Biometric Data related to any of the above;
• Information related to the Precise Geolocation Information of a Consumer that Reckitt uses to indicate an attempt by a Consumer to receive Health Care Services or Products;
• Information listed above that is derived or extrapolated from information that is not Consumer Health Data, including, without limitation, proxy, derivative, inferred or emergent data derived through an algorithm, machine learning or any other means.

Reckitt may Collect the Consumer Health Data described above online and offline in a few different ways:

• Consumer Health Data that you provide. We may Collect Consumer Health Data that you provide when you use our Services, participate in a promotion or reward program, attend Reckitt programs or events, participate in a clinical trial, engage with customer service on phone calls and any other way that you may be able to interact with us. With your permission, we may also provide us Collect Consumer Health Data from another source provided by you like your connected device or profile.
• Consumer Health Data from third-party sources. We may Collect Consumer Health Data from third-party sources including, but not limited to, third-party service providers, or business partners. In addition, we also may Collect Consumer Health Data from industry and patient groups and associations you participate in and provide permission for disclosing to us Consumer Health Data or combine information we have collected from multiple sources. We may engage third-party service providers to provide certain interactive features on our Services. Your use of these interactive features is voluntary, and we may retain the Consumer Health Data that you submit through these features. For example, we may offer an interactive survey or chat feature when you use our Services to assist you with identifying information about Reckitt products and services related to certain health conditions or for other customer service purposes. By using these features, you understand that our vendors may process the information obtained through the feature to provide the Services on our behalf.
• Consumer Health Data collected from devices you use to connect with us or use our Services. Reckitt Collects Consumer Health Data through our websites and apps and automatically from devices you use to connect to our Services and may Collect Consumer Health Data over time and across our different Internet websites and Services. For more information about this, please see our “Marketing, Cookies, and Tracking” section in Reckitt’s Corporate Privacy Policy.
• Consumer Health Data collected with business partners. We sometimes work with other organizations to provide you with our Services.
• Drawn from the other information we Collect. Depending on your use of the Services, we may make inferences related to Consumer Health Data.

• Provide the Services, including as requested by Consumers, such as providing educational information;
• Monitor visits to, and maintain our Services, websites and apps;
• Fulfill your requests, orders, or transactions related to the Services, including customer support;
• Support your use of Reckitt products and services;
• Manage and send transactional communications;
• Manage and send marketing communications and to develop marketing strategies for the Services (including cross-context behavioral and targeted advertising purposes);
• Use for scientific research purposes;
• Oversee the business development of the Services and research insights to understand how people use the Services; and
• Prevent, detect, protect against, and respond to security incidents, identity theft, fraud, harassment, malicious or deceptive activities, or any activity that is illegal under applicable state or federal law; comply with law; and preserve the integrity and security of our systems; and investigate, report, or prosecute those responsible for any illegal action under applicable state or federal law.

We may also Collect and use Consumer Health Data for our internal business purposes, such as data analysis, audits, developing new products, enhancing our Services, identifying usage trends and determining the effectiveness of our promotional campaigns. We may also use inferences drawn from Consumer Health Data to create a profile reflecting your preferences.

Where we require the Consumer’s Consent for Collection for a specified purpose, a description of those purposes is provided to you at the time of Collection.

The categories of Third Parties (which does not include our Processors) with which Reckitt Shares or discloses Consumer Health Data are certain: suppliers of services that support the Services, business partners, e-commerce support vendors, government agencies and law enforcement.

Reckitt may share or disclose the following categories of Consumer Health Data: information relating to any health condition or status, disease, or diagnosis; information relating to social, psychological, behavioral, or medical interventions; information related to surgeries or other health-related procedures; information relating to the use or acquisition of medication; bodily function, vital sign, symptoms, or measurement of physical or mental health status information; information related to bodily functions, vital signs or symptoms; information related to Reproductive or Sexual Health Care; information relating to Biometric Data related to any of the information herein; information related to the Precise Geolocation Information of a Consumer that Reckitt uses to indicate an attempt by a Consumer to receive Health Care Services or Products; information listed herein that is derived or extrapolated from information that is not Consumer Health Data, including, without limitation, proxy, derivative, inferred or emergent data derived through an algorithm, machine learning or any other means.

Applicable Consumer Health Data Privacy Laws provide certain rights with respect to Consumer Health Data, including a right to confirm, access or obtain a copy, amend, delete or withdraw consent relating to such data, subject to certain exceptions. Consumers may exercise their privacy rights by submitting a request by clicking here.

Any privacy rights request you submit to us is subject to a verification process. We will not fulfill your request unless you have provided sufficient information for us to reasonably verify you are the Consumer about whom we Collected Consumer Health Data. Please follow the instructions we provide you and promptly respond to any follow-up inquires so that we may confirm your identity.

If your request to exercise a right under a Consumer Health Data Privacy Law is denied, you may appeal that decision by clicking “Notice of Appeal.” We will process and respond to your appeal within the time permitted by the applicable Consumer Health Data Privacy Law.

If you have questions about your Consumer Health Data, please contact us by clicking on clicking here or by emailing us at ConsumerCare_USA@reckitt.com. Alternatively, you may send a letter to the following address:

Reckitt
Attention: Consumer Relations
399 Interpace Pkwy
PO Box 224
Parsippany, NJ 07054

In all communications to Reckitt, please include the email address used for registration (if applicable), the website address or the specific Reckitt program to which you provided Consumer Health Data and a detailed explanation of your request. We will do our best to respond to all reasonable requests in a timely manner.

Reckitt reserves the right to amend this Consumer Health Data Privacy Policy at any time. If Reckitt changes its privacy practices, a new Consumer Health Data Privacy Policy will reflect those changes and the effective date of the revised Consumer Health Privacy Policy will be set forth at the top of this section.

 

 

Your Rights Regarding Your Personal Data

Please note that in many circumstances, we cannot effectively do business with you without processing some Personal Data about you (e.g., your contact information). For example, when you contact customer service representatives, we may require you to provide information to authenticate your identity to assist you with your request. If you are unable to provide this information, we may be unable to process your request.

You may have a right under your area’s data protection law to the following rights with respect to some or all of your Personal Data:

• To request access to your Personal Data;
• To request that we rectify or erase your Personal Data;
• To request that we restrict or block the processing of your Personal Data (including to object to the sharing of your Personal Data under other relevant laws);
• This includes the right to opt-out of solicitations;
• To provide your Personal Data directly to another organization, i.e., a right to data portability;
• When we previously obtained your consent, to withdraw consent to processing.

You can make a request with respect to your Personal Data by completing the form located here. You can also, if you prefer, contact ConsumerCare_USA@reckitt.com or 1-800-228-4722.

We will make reasonable efforts to respond promptly to your requests in accordance with applicable laws. We may, after receiving your request, require additional information from you to honor the request and verify your identity. Please be aware that we may be unable to afford these rights to you under certain circumstances, such as if we are legally prevented from doing so.

 

 

Rewards Programs

We offer a variety of rewards programs and sweepstakes. To the extent applicable, you may be entitled to know the nature of these financial incentives and how we value your Personal Data collected from these programs. Through these offerings, consumers provide us with some Personal Data when they opt-in to our programs. There is no obligation to opt-in and consumers can opt-out at any time. If you join a rewards program, we use the Personal Data that you provide to better engage with you. Generally, we do not assign monetary or other value to your Personal Data. We may award you with points for signing up for a program or participating in events. Those points can be put towards product purchases. We do not assign points based on the sharing of Personal Data. We would calculate the value of your Personal Data to our business as equal to the value of any financial incentives that you may have received through the programs. You can opt-in to, or opt-out of, our programs at any time through the same means they are offered or by contacting us at ConsumerCare_USA@reckitt.com.

 

 

Transfer of Personal Data Across National Borders

Please be aware that Personal Data we collect and process may be transferred and maintained outside your state, province, country, or other jurisdiction where the privacy laws may not be as protective as those in your location, including the United States. Company has put in place lawful transfer mechanisms and adequate safeguards, in accordance with applicable legal requirements, to protect your Personal Data.

 

 

Safeguarding Information

Consistent with applicable laws and requirements, Company has put in place physical, technical, and administrative safeguards to protect Personal Data from loss, misuse, alteration, theft, unauthorized access, and unauthorized disclosure consistent with legal obligations and industry practices. However, as is the case with all websites, applications, products, and services, we unfortunately are not able to guarantee security for data collected through our Products and Services. In addition, it is your responsibility to safeguard any passwords, ID numbers, or similar individual information associated with your use of the Products and Services.

 

 

How Long Your Personal Data Will Be Retained

We generally retain Personal Data for as long as needed for the specific business purpose or purposes for which it was collected. In some cases, we may be required to retain Personal Data for a longer period of time by law or for other necessary business purposes. Whenever possible, we aim to anonymize the information or remove unnecessary identifiers from records that we may need to keep for periods beyond the specified retention period.

 

 

Changes to This Privacy Notice

We reserve the right to change this Notice from time to time. We will alert you when changes have been made by indicating the date this Notice was last updated as the date the Notice became effective or as otherwise may be required by law. It is recommended that you periodically revisit this Notice to learn of any changes.

 

 

Contact Us

If you have questions or comments about this Notice or about how your Personal Data is processed, please contact ConsumerCare_USA@reckitt.com or 1-800-228-4722. We will make reasonable efforts to respond promptly to your requests in accordance with applicable laws. We may, after receiving your request, require additional information from you to honor the request and verify your identity. Please be aware that we may be unable to afford these rights to you under certain circumstances, such as if we are legally prevented from doing so.